JOOCYEE “Crystal” lip gloss: a hydrating essence gloss for a translucent, plump-looking lip effect.

High-shine, dewy texture gives lips a sheer, glossy look. Hydrating without feeling oily; fresh and non-sticky, for a fuller-looking 3D lip effect.

The small ice-block massage applicator follows the curve of the lips. One swipe adds a dewy sheen and soothes the lips.

Lip-mask-level essence with 85% essence nourishes the lips, helps soften the appearance of lip lines, and gives lips a plump, hydrated look. Image results are for reference only; actual results may vary.

Provides 8-hour moisture retention and helps soften the appearance of lip lines. The human efficacy evaluation test concluded that the product provides 8-hour moisturizing benefits.

Lip color shades: 651 Water Peach Jelly; 652 Sheer Mocha; 653 Icy Sheer Pink; 654 Red Tea Dew; 655 Spring Apricot; 656 Light Cherry.

Lip color shades: 657 A Stroke of Romance; 658 A Moment of Whimsy.

Arm swatches: 651, 652, 653, 654, 655, 656.

JOOCYEE “Oruo” Lip Gloss: new winter shades. One swipe delivers vivid color for full, plump-looking lips.

A touch of soft color, like a special blend for an early-winter afternoon. In the lazy sunshine, rich warm tones spread across the lips for a lively, luminous look.

Dried rose

Complete your makeup in one stroke; color shows with one application.

Custom 10 mm large brush head for full-color coverage in one stroke.

Exclusive color-showing technology uses micron-sized color powder particles for even color payoff on the lips.

For fuller-looking lips and lip care. High-activity plumping peptides make lips look fuller immediately. Over 90% essence blends into the makeup; long-lasting moisture for 12 hours.

Actual results may vary from person to person.

Shade: #G04 Ice Blue Crystal. Translucent blue with blue-and-white shimmer.

The lip gloss contains 85% essence oil ingredients. Pressure may build up inside the tube due to squeezing or storage at high temperatures. A small amount of oil seeping out during use is normal and does not affect product safety or performance. Gently squeeze out a small amount; subsequent use will return to normal.

Two steps to create 3D plump lips.

Apply an appropriate amount to the center of the lips. Layer as needed to adjust the color intensity.

Blend around the lips for a more dimensional makeup look.

Product name: JOOCYEE 冰透唇蜜 (JOOCYEE CRYSTAL GLOSS).

Shade numbers and names: 651 水桃冻 / 652 透摩卡 / 653 冰透粉 / 654 红茶露 / 655 春杏语 / 656 浅脂樱 / 657 一笔浪漫 / 658 一刻任性.

Net content: 8 ml. Place of origin: Shanghai.

Brand Story

JOOCYEE is a new-generation independent beauty brand founded in Shanghai, China, in 2019. The brand began with a romantic vision of beauty.

We believe beauty is not out of reach; it should be part of everyday life. We focus on creating high-quality, easy-to-use products, bringing diverse ideas and current trends into every formula and shade. We aim to help a new generation of urban women explore and create a style that suits them, making fashion accessible to more people.

To us, romance is not a luxury, and fashion should not always feel distant. It should be something everyone can enjoy with ease.

CHIC: stylish; ROMANTIC: romantic; FREE: free-spirited.